The Failure of Google's Algorithm

Google has thrown in the towel. Despite years of insisting that Google can solve any and all spam through their automated algorithmic processes - Google, in partnership with the major blog software makers and blogging providers have announced a special tag which will nullify any benefit generated by the posting of "comment spam" in blogs.

This special "nofollow" tag will not punish sites with links using this tag, but the will receive no benefit - neither anchor text, nor PageRank benefit. MSN and Yahoo have announced they too will support the tag.

Format is as follows:

<a href="http://www.example.com/" rel="nofollow">keyword</a>

Complete Statement at the Googleblog